First Company Pink is an independent 501(c)(3) not-for-profit organization founded in April 2010 by Donna Cioffi, as a selfless act of courage, following her own personal battle with breast cancer. Donna along with others close to her, have experienced firsthand what it’s like to be on the frontline of the battlefield. In the very first moment of diagnosis we are transformed into soldiers, warriors, fighters … forced to “choose to live”. Blessed with the gift of a second chance we stand strong as an example of hope and possibilities. First Company Pink will remain vigilant in its continued effort to eradicate breast cancer in this lifetime.
First Company Pink is passionately committed to raising funds to support lifesaving breast cancer research. Our focus is to promote wellness and increase public awareness. Our efforts are aligned with The Breast Cancer Research Foundation aimed to fund clinical and translational research, seeking prevention before a cure is needed. We remain diligent, inspired, persistent and committed to reach our goal.